So this is our second blogging post....
Today we have a local paper coming to do a "new business" story on us. Well, it is not a story exactly, it is called "A Spotlight on Business". They are going to take our picture and put our new business information in the paper. Well.... it is not exactly a newspaper newspaper, but more like one of those free papers that get put in your mailbox. Actually, the part of this paper that we enjoy looking at is the section that we are going to be in. It is a good thing, and we are glad they are featuring us. It will reach 80,000 homes and that is what we are looking for. Right now we are working on marketing and getting our name out there to the international adoption community.
It isn't as easy as it sounds, or as we thought. If people don't go to your site (or blog) then you don't come up in a search engine. This may be something that all of you knew, but we did not. We were not the most computer savvy women before we started all of this, but we are quickly learning to be. Thank goodness for all of the great resources that are out there on line, for us to utilize. (and we are using them all). We have also gotten to know...ummm....we would say 90% of the I.T. guys that are the helpline for our web hosting site. Here's a shout out to John, Julian and Mike...thanks for all of your support.
Our goal is to be THE adoption product store for the international adoption community. Therefore we need to get marketing.....and for us if that means starting out with the local community shopper/newspaper that is what we will do......
Sara & Heather....My Culture Moms